Trends in the Serious Games Industry

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The serious gaming sector is expected to grow at a CAGR of 16.38 percent in a variety of industries, including automotive, entertainment, defense, and media. Serious games are distinct from recreational games. To recreate scenarios in a real-world sense, 3D gaming technology is used. The goal of the serious games industry is to allow learners to experience circumstances that would not be viable in the real world owing to safety and expense considerations. For instance, performing medical procedures or air pilot maneuvers. And those are the three key trends that are sweeping the serious gaming development company.

Different Industries Making a Mindful Choice with Serious Games!


The serious games business has made an impact in the following areas:

Schools and institutions are openly implementing game-based learning approaches for their pupils. They have recognized the advantages of gamified learning. Corporations, too, are discovering that this approach to training their personnel is more beneficial than traditional methods.

Media: Studios have begun to incorporate games that necessitate the use of artists and programmers from the video game industry for their development agenda.

Defense: NASA and the United States Army adopted serious gaming many years ago and are enjoying significant rewards. They enlisted the help of e-learning suppliers to create high-performing games.

Many healthcare institutions have begun to design games that enhance health. New testing methods that use gamification to monitor patients’ and employees’ fitness and health levels are leading to a healthier society.


The rapid rise of social media is propelling the serious games industry forward. Twitter, Facebook, LinkedIn, and other social media platforms have developed dramatically. Users in Europe and North America like to connect with others through these websites. Organizations are capitalizing on this trend by employing gamification strategies to entice both customers and staff. Gamification is crucial in the development of innovative marketing solutions.

Social gaming is also gaining popularity. Twitch is a service that allows gamers to watch other people play video games. Every month, more and more players join. This emphasizes how important the social aspect of gaming is.


Asia-Pacific is expected to be a major adopter of serious gaming tactics. It is increasing at a far faster rate than the other regions. Businesses in Japan, Australia, India, and China are implementing gamification solutions that increase revenues and employee satisfaction.

The serious gaming market in the Americas is predicted to approach USD 3 billion. Because of the strong rate of game uptake in this region, it will remain the market leader.

The EMEA gamification market is expected to grow at a CAGR of more than 45 percent. Western Europe will contribute the majority of the revenue. This is because the internet business model is the most popular in this region.

Depending on our clients’ objectives, we apply game-based thinking and mechanics to enhance learning and solve challenges at Designing Digitally, Inc. Our engaging education simulations enable students to practice in a 3D virtual learning environment while learning from their mistakes.

Contact us and we will assist your business in growing through the planning and application of gamification